Why Use Social Media?

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Do you know a person who doesn’t have a twitter account?

Or someone who doesn’t have a Facebook account?

I bet you, almost all people you’ll ask would say they have such accounts.

And why?

Because using these types of social networking sites are widespread, it’s the trend and you’d feel really left out if you’re not doing it.

This may be the reason why almost all on-line businesses are using social media.

But there are other reasons why people use social media. Go ahead and read these articles to know why social media is important.

4Food: New NYC Burger Restaurant goes all in with Social Media by Amanda Kooser

10 Importance of social Media marketing for your Company by George Scifo

Surveys show Importance of Social Media to Recruiting Mix by John Zappe

Growing Importance of Social Media Marketing in Present Era by Regular Next Door Guy

Importance of Social media Branding by LogoDesignWorks

Professional Services Firms and Social media by Paul Wilkinson

The importance of social media Monitoring by Michael Cohn


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15 Responses to Why Use Social Media?

  1. David December 19, 2010 at 11:05 pm #

    Hi Andrew, there is a wide range opinions about what social media networks are for, and I have read many opinions. The best that convinced me is that social media is way to get people know about you. It is a way of saying “hey I am here”.

    • Andrew December 20, 2010 at 4:36 pm #

      …and building on-line relationships.


  2. Patricia December 20, 2010 at 3:17 am #

    Hi Andrew

    As you know I am a regular Tweetheart 🙂 I love Twitter and networking with other enthusiasitc tweeters.

    Have found so many good articles through twitter streams and also I interact with others there too. Easy to tweet a quick question and get an immediate answer. Much quicker than email; especially with time zone differences.

    Have not hurried to get my follwing count up. Done it naturally as want to keep it real. Most of the people who follow me actually read my posts and are active on Twitter and with blog hopping and commenting.

    Thanks for the extra information for us to read too. Much appreciated Andrew.

    Patricia Perth Australia

    • Andrew December 20, 2010 at 4:37 pm #


      We could all learn from the approach you take to social media and relationships.


  3. tony December 20, 2010 at 6:03 pm #

    Awesome links, I think social media obviously goes far beyond just Twitter and FB and it’s nice to see bloggers like you shining a light on what else is out there, great collection!

    • Andrew December 21, 2010 at 4:17 pm #


      I’m glad you liked the links.


  4. Dennis Edell December 20, 2010 at 10:35 pm #

    Nope, no Facebook account. 😉

  5. Daniel December 22, 2010 at 1:07 pm #

    good stuff, i think social media is really exploding these days and it is hard to ignore all the publicity you can get by taking some time to get into it.

    • Andrew December 23, 2010 at 9:25 am #


      Social media is hard to ignore but it can also suck you in and take over your life!


  6. Alan Mater December 22, 2010 at 4:34 pm #

    I know a few different people without a Facebook account. They say they plan on getting one but just haven’t done it yet. They’re missing out on a great opportunity. Thanks to Facebook I’ve gotten a lot more exposure for myself and my blog. I’ve built strong connections with others that I never would have otherwise.

    • Andrew December 23, 2010 at 9:26 am #


      Many of my clients are now asking me to build Facebook pages for them. They are realizing how important it is.


  7. Rob McCance January 7, 2011 at 4:20 am #


    I have NEITHER. Never signed up for either service.

    I could not see the point of Twitter, still can’t, stopped trying.

    Facebook is more intriguing but I still think that it’s going to wear off and become insignificant eventually.

    I am pretty close to maybe someday putting up a facebook business site, if there is such a thing.

    I’m going to check out your seven articles above. Thanks.

    • Andrew January 7, 2011 at 10:41 am #


      Facebook is pretty big at the moment and I am doing much more research in how best to use it.

      I’m thinking of perhaps creating my own Facebook product…but I need to do much more research before I do.


  8. Gary Ashton August 13, 2011 at 9:30 am #

    I’d like to add that in today’s generation, Company makes their own profile in social media sites wherein they could post job vacancy in their company. It actually makes easier for the company to look for a qualified application online and a faster transaction.


  1. Tweets that mention Why Use Social Media? - December 19, 2010

    […] This post was mentioned on Twitter by Kristi Hines. Kristi Hines said: RT @andrewrondeau Why Use Social Media? http://bit.ly/ex4dI8 […]

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