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Did you watch the last series of The Apprentice?
If you did, you may remember one of the two finalists, Helen, who conducted herself brilliantly in the final set of interviews. She came across as professional, competent and capable while some of the other finalists showed themselves to be full of clichés or a bit too naïve to go in to business with Lord Alan Sugar.
As a result of my recent experience in a Lush shop (the company is really called Lush – I’m not trying to get down with the kids!), I thought I would share some tangible actions you can use to make your customers ecstatic!