How To Make Sure Your Blog Is Strong, Fit And Healthy

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photo credit: CelebMuscle

At the beginning of 2013, like everyone else on the planet, I made a resolution to lose some weight and get more trim for the start of the year.

I’m very proud to report that I’ve lost 12lbs so far, and I’m getting back to my optimum weight after the seasonal festivities.

The problem with losing weight and getting trim is it’s not fun.

I don’t like saying no to desserts, hauling myself out of bed to the gym while everyone else is tucked up and getting an extra hour of sleep, or monitoring what I eat to make sure I’m on track with my weight loss programme. The thing is, no matter how hard it is sometimes to stick to a good routine, the results always, always make the journey worthwhile.

As you know, I often apply what’s going on in my day to day life to blogging, and the healthy lifestyle I’ve been undertaking is no exception!

While I was on the treadmill the other morning, I got to thinking how there are a lot of similarities between getting in shape physically, and getting your blog in to peak condition.

Here’s what I’ve realised about the need to keep your blog fit and healthy, even when you’d rather be watching television, playing games online or surfing the web…

Persistence Is Everything

You know by now that your online business isn’t going to make you a million overnight. You do know that, don’t you?

However, you’ve probably already realised that if you keep at your blog and maintain it well, adding in new content and making sure it’s clean, easy to navigate, regularly updated and looking great, your customer base will gradually increase. Just like losing weight, blog best practice requires us to have a long-term strategic approach for success.

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Little and Often is Better than Radical Change

Sometimes it can be really tempting to ignore your blog for a while, and then come back to it with a huge radical re-launch to make up for the lack of attention you’ve paid it. New themes, layouts and approaches for sites are interesting and exciting, and it’s tempting to simply throw in the towel with your existing site and start out again when things seem a little stale.

The fact is, the best blogs stick to a winning formula, and their owners understand that tending to their site every day, sticking to a routine that works, is the best way to ensure continuity, retain their ever-growing customer base and provide a consistent platform for adding enhancements, improvements and new developments. It’s kind of like the difference between eating healthily every day to make long-term improvement, or jumping in to a five day cabbage soup diet to get instant, but short-lived, results.

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It’s OK to Take Breaks

How many times on a healthy eating plan or diet do we ‘fall off the wagon’ by grabbing a take-out or downing a bottle of wine, only to decide that we’ve then scuppered our chances so may as well go back to our old habits?

Blogging can be like that.

So many people think that if they lose motivation for a week or so in updating and maintaining their site, that they may as well give up. The truth is, your site can take the occasional hit if you neglect it, and it’s important to simply pick up where you left off, do a little extra, and settle back in to a good routine. Don’t be disheartened if you take a break. As long as you stick to your long-term strategy for success, your blog will forgive you!

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Keep the End Game in Sight

Blogging and dieting both require a healthy dose of optimism to ensure that we stay motivated, even when we don’t see direct results.

Having an ‘end game’, which details where you want your blog to progress to, what success will look like, and what steps you need to take to achieve this goal is critical to ongoing drive, motivation and ultimate success. It’s the equivalent of sticking a picture of a body-builder or size 8 model on your fridge to keep you focussed on healthy eating!

Keep your goals in mind at all times, and measure everything you do against that strategic success.

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The good news is, blogging is easier than dieting.

You don’t feel deprived or hungry when you focus on your online business, and it’s much easier to keep it in great shape without having to hit the gym!

If you have any tips for our fellow bloggers on how to keep your site in tip-top condition, it would be great to hear from you.

How do you stay motivated?

What have you done this year, to make sure your online business is lean, mean and muscled?

Let me know via the comments below.

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41 Responses to How To Make Sure Your Blog Is Strong, Fit And Healthy

  1. Debbie Fitchsampson February 7, 2013 at 5:07 pm #

    That’s the way to do it, with an interesting article great tips and a fun read
    I really enjoyed it and have picked up some good information. Thank you

  2. Jacob Arvin February 7, 2013 at 6:08 pm #

    My resolution this year focuses around discipline and consistently. I told myself that I will have at least two posts on all of my niche blogs every single week, and I am happy to report that I have been keeping up with my resolution. Keep us posted with you’re doing over the course of the year!

  3. Celine February 7, 2013 at 10:21 pm #

    I loved this article, and mostly, the part where I learn that I can break all the rules. Don’t I just love that? Even then, I fear the consequences; so, I will stick to the rules. Thanks for the hints.

  4. Andrea T.H.W.
    February 7, 2013 at 11:52 pm #

    Some time ago I wrote a couple of articles on Motivation and the main theme is that we don’t need to motivate ourselves when something is important for us. It might be when we have to do something but is it worth it to force ourselves?

    All great advices Andrew, especially the first on persistence which is really needed for example when after a payout Google sends for weeks crappy and unrelevant ads or when even with a traffic growth there is a decrease of clicks with Adsense, clearly due to poor ads. Or when thanks to Google dance and permanent algorithm changes there is a huge drop in traffic.

    If we know that we are doing our best and what’s possible then success is only a matter of time so yes, persistence is the key. 🙂

    Have a great weekend!
    Andrea T.H.W. recently posted..How to Find your FateMy Profile

  5. Wade Balsdon
    February 8, 2013 at 4:02 am #

    Great post Andrew, I love the analogy between losing weight and maintaining a healthy blog. Kudos on the weight loss and here is wishing you the strength to keep it off and keep up with your exercise regime.
    Wade Balsdon recently posted..How to avoid having secondsMy Profile

  6. Debbie
    February 8, 2013 at 8:40 am #

    You are right Andrew. We can take a break as long as we keep our sight on the goal. I love the way you refer to keeping trim and fit with a blog.
    You have a great day and thanks for all the great info you give.

  7. Rosa Liebe February 8, 2013 at 11:43 am #

    i totally agree Little and Often is Better than all or nothing.. to often people are motivated and do all and everthing at once only to stop doing everything all togther, it is better to start small but to build up on this with everyday we are working on it..

  8. Kunwar Prithvi February 9, 2013 at 5:54 am #

    Getting traffic is most important thing for a blogger and for this, he needs to be motivated about his growth as a blogger. Thanks for sharing this. I am sure this will be helpful for me.

  9. Joel
    February 9, 2013 at 11:21 am #

    Andrew, you must stop using photos of me in your blog posts without permission … 😉 This is a great list of tips, and consistency is the key I find. Using a plugin like WP Editorial Calendar helps visualize the blog post schedule and makes it easy to set up drafts on the days you want to publish. There are many examples of how consistency alone can keep your blog active, healthy and traffic growing.
    Joel recently posted..The Five WordPress Plugins You Should Be UsingMy Profile

  10. AnneV February 10, 2013 at 3:28 pm #

    Thanks for these tips Andrew. I hear you loud and clear about commenting on other blogs in my niche.
    It is often hard to motivate for this when time is short, but It sounds worth it.

    Establishing and keeping a routine are key for making sure all the bases are covered, just as in exercising.

    AnneV recently posted..GENES, NOT JEANS, AND WEIGHT LOSSMy Profile

  11. Junaid Raza
    February 11, 2013 at 11:26 am #

    Thats really great article, Its exactly the need of bloggers to understand. One more thing you might discuss is patience in blogging. Great Research!
    Junaid Raza recently posted..How To Delete Remove Custom Domain From BloggerMy Profile

  12. Tushar February 12, 2013 at 5:53 am #

    There will be lot of ups and downs. You need to be really persistent enough to face every situations and get through them with out any pressure.

  13. Amy LeForge February 12, 2013 at 8:00 am #

    2013 is a big year for me to simplify. I’m dumping or at least setting aside as much as I can to focus on just a few goals. Once I meet those, I can add other items back in.
    Amy LeForge recently posted..A New Kind of Scouting for KidsMy Profile

  14. Beat Schindler
    February 13, 2013 at 12:39 pm #

    Great post. I love its basic premise. Get rich slowly … only then do you never know what can happen :-]
    Beat Schindler recently posted..The Zen Of DecisionsMy Profile

  15. Naser February 13, 2013 at 10:04 pm #

    Thanks for the share Andrew. I have decided to focus on the improvement of my blog and to make it better. It is my one and only resolution 🙂

  16. Sherri Joubert
    February 14, 2013 at 1:57 pm #

    Right on, Andrew!

    I get a lot done without realizing it when I do a little every day instead of trying to do a lot at once to catch up. And there are so many things that distract us. Email is my biggest time-waster. It’s time to go through and unsubscribe again, especially now that the U.S. election is over.

    If I try to catch up, first I don’t know what that means, and second I end up doing less than if I spend an hour or so fixing one thing about appearance, deal with a plugin issue and write a few paragraphs.

    Before I know it, I have a few blog posts about ready to publish. The next hour I spend is getting at least one published and the others closer to it, or even scheduled.

    Otherwise, I do a lot of stuff, but never accomplish anything and then wonder why nothing is done and I’m tired.

    I think we over commit ourselves. We all need to learn to say no enough that we can still focus on what’s most important to us.

    Sherri Joubert recently posted..Coming out is being known — Chely Wright’s StoryMy Profile

  17. Keane Kwa
    February 16, 2013 at 10:59 pm #

    Most people give up on blogging because they don’t see the results. On the other hand, successful bloggers tend to always have motivation and always continue blogging because they are already making money online. One good tip I have for all those who are just starting out is to be patient and persevere for the first 6 months of blogging daily, and you will see the results soon.

  18. Raymond Chua
    February 18, 2013 at 11:11 pm #

    I’m afraid I’ve taken up too much break for my blogs. I choose to focus on my offline business over my blogs.

    Thanks for the inspiration, Andrew.
    Raymond Chua recently posted..15 Useful Tips to Relief Your Stress Now!My Profile

  19. Gérard February 20, 2013 at 6:01 am #

    For my part, I have to say that I became very lazy after about a year of blogging and I was always trying to catch up by posting alot of articles at once. Sometimes more than needed I would say.
    I realized that through time this was definitly not the solution for many reasons.
    First because people get bored of coming back on the blog and seeing the exact same thing every time for about 2-3 weeks.
    Than because by doing so, I got more and more disgusted of blogging because of the huge quantity of work I had every time at once…
    Today, I stop blogging but I am thinking on getting back to it soon so I am gathering some tips…

    Thank you for sharing!
    Gérard M.

  20. Prakash
    February 24, 2013 at 3:08 am #

    Analyzing the blog whether it is fit or not, nice tips for it. Thanks for adding this information. This is helpful for me.

  21. Rajkumar
    February 25, 2013 at 9:43 am #

    Little and often is better than a radical change. Very true. This activity will help in drawing organic traffic. All your efforts will be paid gradually but it will be fulfilling.

  22. Paul D. Mitchell March 10, 2013 at 10:57 pm #

    Now a days more people interesting to do comment just for link back or promotion. Most of them sharing their views related to topics but its rarely. I have found your article very useful regarding how to do comment and tracking that conversation. Its interesting to increase brand value.
    Thanks again.

  23. vicky
    March 13, 2013 at 6:54 am #

    Hi Andrew,

    First of all, Thanks for your great suggestions. You have made great points here that we should stick to our one method of blooging and do changes in line with it only. Jumping around will get us nowhere. Thanks for sharing.
    vicky recently posted..Samsung Galaxy Note 8.0 Features And SpecsMy Profile

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