You want to increase the traffic to your website through your blog postings. In fact, you have spent a lot of effort in writing that terrific recent blog posting and the positive responses you have received from your regular readers have been ‘out of this world’.
But, that’s the problem…you have only received positive responses from your regular readers.
Don’t the millions and millions of others searching the Internet deserve to read your amazing blog posting?
Of course they do and you want them to see it, don’t you?
Well, that’s where Article Marketing comes in.
Article Marketing can greatly increase not only your personal presence on the Internet, but if done correctly it can improve your brand and add significant extra traffic to your website.
Unfortunately getting started with Article Marketing can feel tedious or overwhelming but the impact and benefits far outweighs the effort.
Over the years I have written hundreds of blog postings and by submitting them to Article Directories, it has generated TONS of consistent traffic for my websites.
Why Are Blog Postings Are So Effective?
First of all, let me explain why blog postings are so effective.
Why do most people go on-line?
It’s not to shop, it’s to look for information.
Although the amount of people who do go online to shop is growing, the vast majority go online to look for a solution to a problem.
They go to Google or some other search engine and type in whatever problem they have, for which they are looking for a solution. For example:
1 “How to clean the mould from the shower”
2 “How to replace the rubber inner ring in a washing machine”
These are two real examples I used recently!
The answer to 1, I found. The answer to number 2 was ‘get an expert in’. So I did!
So as I say, most people are looking for good quality content, which resolves their problem.
So by writing and submitting your blog postings to Article Directories, you are basically putting yourself out there as a trusted resource for quality content.
Remember quality content. People read your quality content, see your resource box (more of this later) and want to view your site. And that creates more traffic.
But, of course, the opposite is true. Bad quality content and no-one will come to your site.
Here’s the ‘big picture’ of Article Marketing:
Keywords
I mention this in several of my other blog postings. Your blog posting must include the most appropriate keyword phrases that relate to the niche you are writing about.
Backlinks
By adding your blog posting to the Article Directories you will create a backlink to your site and the more backlinks you have the better, especially from the Article Directories because the more commonly used ones have excellent Google Page Rankings.
Your Brand
By submitting to Article Directories, your name will be ‘out there’ on more Internet sites as an authority on whatever subject you are writing on.
Keywords, backlinks and your brand are important factors to remember when writing your blog post.
The Overall ‘Look and Feel’ Of your Blog Post
You want your blog posting to be 500 – 800 words. Any shorter and some Article Directories will not accept it. Any longer and the reader may get bored.
Use simple language, small paragraphs and sub-headings to break up the text whenever possible.
When your blog posting is submitted to Article Directories, it will allow people searching for information on the topic to find the information you are providing. If the readers like what they see and read, and are impressed with your level of expertise, they will follow your link back to your website for more information.
Not only is Article Marketing an excellent way to build traffic to your website, it also provides valuable backlinks to build page rank in search engines like Google and it builds your reputation as an authority on the subject you have written about.
In the next blog post in this series I shall share with you how to write blog postings that compel readers to take action.
I found this site using [url=http://google.com]google.com[/url] And i want to thank you for your work. You have done really very good site. Great work, great site! Thank you!
Sorry for offtopic
Thanks, Indigrani.
Hopefully will see you again, soon!
Andrew
I have heard about marketing articles, but are you saying a person should write a blog, then submit the same content as an article in article directories? Are you talking about Digg or Stumbleupon, or ezarticles.com & articlebase.com? I thought the latter directories don’t like to have duplicate content, so it was my understanding that it’s better to write a condensed version for your blog, then refer to the full version via a link. Do I understand this correctly? Thanks for the input! Love all the information you offer here.
.-= Bonnie Landau´s last blog ..Web Design 101: Please Don’t Squish the Type! =-.
Bonnie,
You can take your blog posts and submit a copy of it to article directories like ezarticles.com & articlebase.com. They only check that you are the original owner of the blog post, so duplicate content is not a problem.
Even better would be to take your blog posts, slightly re-write them (the header, first and last paragraphs at least) and then submit it to article directories like ezarticles.com & articlebase.com.
I hope that helps.
Andrew
Andrew,
I didn’t know I could do that. Thanks so much for the tip! That is great to know. I write a lot of how-to blogs, so I’m certain they would do well in article sites. I really appreciate the help! Hope you’re having a great week!
Take care,
Bonnie
.-= Bonnie Landau´s last blog ..Web Design 101: Please Don’t Squish the Type! =-.
Bonnie
You are welcome.
You might want to check out http://www.ehow.com/ for your how-to articles.
Andrew
Great post.. I agree completely that the best way is to post regularly. Not only will it grow subscribers, but Google loves recent content.
With the trend toward real-time or “near-time” searching, posting daily or multiple times daily will greatly increase exposure.
.-= James´s last blog ..RIP Gordon Lightfoot – 1938 – 2010 =-.
James,
Over the last year I’ve posted on average every 1.5 days – it’s been hard work but it is beginning to pay off.
Andrew
Thanks ! I have been trying to do just that yet having very little success with it. I will follow some of your advice and hope it brings on some changes. Thanks!
.-= Kelly´s last blog ..Top 5 Posing and Directing Photography Tips =-.
Kelly
Good luck – I hope it helps. Come back and tell us.
Andrew
Great Post. I have 14 top article directory user accounts each with 0 submissions, to top that off I have a auto submitter software for when I’m ready to submit my articles and software to help me write them too.
The problem is I want to do it the right way, your post touched on some good points and I think it’s finally time for me to take the next step.
How do you put anchor text in the articles? or can you use html code? and how many links should be included and where should they be included?
Is is still viable to use article submissions with linkwheels or is that a bad idea?
Thanks a lot
.-= Rob@Niche Affiliate Marketing´s last blog ..Should I be Using Niche Marketing? =-.
Rob,
Re: Anchor text.
It depends on the article directory. Some allow them, some don’t.
It is a matter of trying and see if they are accepted and yes I use HTML to add the text. At least add anchor text in your resource bio – that is normally allowed.
Re: Linkwheels. Do you mean using hub-pages? If so, I prefer to keep the hub-pages unique and don’t post the articles anywhere else.
Andrew
.-= Andrew @ Blogging Guide´s last blog ..Need Some Blogging Help? =-.
I have started to reguarly post to ezine and have noticed that alot of traffic has been coming from it! This is a very useful tool and powerful method that can drastically increase your blogs traffic
Chris
Great. You must have an excellent and enticing bio on your ezine account.
Andrew
I just want to emphasize that in order to increase your site traffic you have to focus not only on 1 method but as much as possible, it should be a variety of methods. You could submit articles to directory sites and at the same time comment on blogs and guest blogging.