You want to increase the traffic to your website through your blog postings. In fact, you have spent a lot of effort in writing that terrific recent blog posting and the positive responses you have received from your regular readers have been ‘out of this world’.
But, that’s the problem…you have only received positive responses from your regular readers.
Don’t the millions and millions of others searching the Internet deserve to read your amazing blog posting?
Of course they do and you want them to see it, don’t you?
Well, that’s where Article Marketing comes in.
Article Marketing can greatly increase not only your personal presence on the Internet, but if done correctly it can improve your brand and add significant extra traffic to your website.
Unfortunately getting started with Article Marketing can feel tedious or overwhelming but the impact and benefits far outweighs the effort.
Over the years I have written hundreds of blog postings and by submitting them to Article Directories, it has generated TONS of consistent traffic for my websites.
Why Are Blog Postings Are So Effective?
First of all, let me explain why blog postings are so effective.
Why do most people go on-line?
It’s not to shop, it’s to look for information.
Although the amount of people who do go online to shop is growing, the vast majority go online to look for a solution to a problem.
They go to Google or some other search engine and type in whatever problem they have, for which they are looking for a solution. For example:
1 “How to clean the mould from the shower”
2 “How to replace the rubber inner ring in a washing machine”
These are two real examples I used recently!
The answer to 1, I found. The answer to number 2 was ‘get an expert in’. So I did!
So as I say, most people are looking for good quality content, which resolves their problem.
So by writing and submitting your blog postings to Article Directories, you are basically putting yourself out there as a trusted resource for quality content.
Remember quality content. People read your quality content, see your resource box (more of this later) and want to view your site. And that creates more traffic.
But, of course, the opposite is true. Bad quality content and no-one will come to your site.
Here’s the ‘big picture’ of Article Marketing:
I mention this in several of my other blog postings. Your blog posting must include the most appropriate keyword phrases that relate to the niche you are writing about.
By adding your blog posting to the Article Directories you will create a backlink to your site and the more backlinks you have the better, especially from the Article Directories because the more commonly used ones have excellent Google Page Rankings.
By submitting to Article Directories, your name will be ‘out there’ on more Internet sites as an authority on whatever subject you are writing on.
Keywords, backlinks and your brand are important factors to remember when writing your blog post.
The Overall ‘Look and Feel’ Of your Blog Post
You want your blog posting to be 500 – 800 words. Any shorter and some Article Directories will not accept it. Any longer and the reader may get bored.
Use simple language, small paragraphs and sub-headings to break up the text whenever possible.
When your blog posting is submitted to Article Directories, it will allow people searching for information on the topic to find the information you are providing. If the readers like what they see and read, and are impressed with your level of expertise, they will follow your link back to your website for more information.
Not only is Article Marketing an excellent way to build traffic to your website, it also provides valuable backlinks to build page rank in search engines like Google and it builds your reputation as an authority on the subject you have written about.
In the next blog post in this series I shall share with you how to write blog postings that compel readers to take action.