A little warning…reading this may put you off business blogging and kids for life!
This means that in addition to running your business, you also have, if you are one of these people, a wealth of other experiences that are related to the parenting process, which may not be acceptable at PriceWaterhouseCoopers on your resume, but truly support the blogging process in tangible ways.
I’ve been thinking about this a lot recently, as I have the luxury of working from home running my income blogging business, as a parent. My kids are now grown up, but have seen me plod off to the office for a number of years, and now see me taking conference calls in my t-shirt and shorts.
Although it can be hard to imagine, I’m finding out more and more that running a successful blogging business online shares a number of processes with the practice of raising children.
You get the flush of pride when your ‘baby’ is born
The launch of your first business blog is a fantastic moment.
Just like when your baby was born, you can’t stop looking at it, showing it off, taking screen shots and telling everyone you know all about it. You love the way it functions, the way people admire it, and the way it keeps you occupied day and night.
The moment your child is born is the proudest of your life, and the moment your blog launches is the best moment of your business.
You are the parent of a new blog! You have high hopes, aspirations and also that overwhelming feeling that you are completely out of your depth.
Blogs and kids can both be annoying
Let’s face it, no matter how much you dote on your offspring, there are times when they can render you speechless with rage.
Similarly, your blog will give you those moments.
When you get a vile comment from someone, you feel just as you did when your child declared that they hated you. When you don’t get enough visitors to your site, it’s the equivalent of your children coming home and telling you they flunked a test.
Your blog has the capacity to stick a knife between your shoulder blades and twist until it hurts, because you care about it succeeding so much. And you all know, as parents, just how that can feel!
Blogging is hard work, in ways you never expected
When you have your blog up and running, it has the power to constantly surprise you.
The parts of blog ownership that you imagined would be easy (such as writing) can cause problems, whereas the elements which you thought would cause issues (finding things to say, getting visitors) can be surprisingly straightforward.
Just as with raising kids, there is no one manual that covers all the basics in way that pre-empts everything you need to know, and there will always be an ounce of groping in the dark when it comes to both parenting, and running your online business.
You rarely get to take time off…even on holiday
Those of you who imagine that your child will cease to be a burden by the time it hits sixteen years old had better think again. Once your baby is born, you never ever get time off again.
Running your blog can be similar, in that even while you are away you feel compelled to check in constantly and check progress, see how it is doing, communicate with it and add to it.
Blogging is like being a parent, as you are constantly on alert waiting for things to happen, checking up on it and making sure all is well…even on the beach, in a rainforest or over a bank holiday!
The pleasure comes in the small things
Finally, there is one other area where blogging is like parenting. It is a constant source of gratification, pleasure and a sense of pride. When your hit rate goes up, or you are invited to guest blog, or you start to make money, it can remind you of the beautiful parts of parenting – the first walk, the first words, the first time your child spends a night away from home.
Blog ownership is frustrating, irritating, time-consuming and at times impossible. It is also one of the most gratifying things you will ever do, as a small business owner.
What are your views? How’s your business blogging going?
Please share them in the comments below.