The passion you show in your blog is a fundamental element of your ‘stickiness’ factor.
This passion and enthusiasm starts with your love for the subject you’re writing about. As more people visit and post comments, it’s easy to get caught up in it all.
But what happens when this passion starts to wane?
How do you get it back?
There are a few easy ways to make sure your blog content is always fresh. Keeping your passion isn’t as hard as it first might seem.
This is a simple point, but always pick subjects you’re happy to write about, that you feel confident discussing. If you try writing about something you’re not happy with it will show. Your passion is what makes your blog stand out from everyone else’s. You don’t want to mirror what’s already been said, but rather stand out from the crowd. This is where passion comes in to the mix.
We all have things we are passionate about, or hobbies that we love to keep up with. Whether it’s for personal or business reasons, we like to keep up with any new developments in our chosen subject or hobby. Capture what it is about your ideal hobby, and try to transmit some of that enthusiasm to your blogging. If you’re mad keen on gardening, think of ways you can write about it. Use metaphors, analogies and comparisons to draw from your favourite ways to spend time, and combine them with your blog.
Starting things afresh from a new perspective
Maybe it’s time to approach the subject of your blog from a new angle. Rather than sticking with a tired formula that you have always used, it could be time to make a switch and go for something completely different.
We all tend to get used to the way we like doing things, like playing our favourite character in a game, or revisiting films we love or books we enjoy. However, if you try a different character for a change it may open up a whole new game. Experiment with new media and see what you can achieve.
Switching to a new vehicle for posting messages
Perhaps you’ve never tried a podcast before or an audio stream. There is the risk of your confidence standing in the way of you presenting yourself on your blog visually, but it’s interesting to try. If you’re worried about public speaking, there are tools to help.
What’s the worst that could happen?
If you don’t like how your new post turns out, you don’t have to publish it. Even by trying, you have opened yourself up to a whole new field of skills that will fuel the enthusiasm fire. If it works well, then your audience have been shown a whole new side of you and your blogging capabilities will be transformed. If it doesn’t work, you’re no worse off but you’ve learned some tricks along the way.
Your passion and enthusiasm about your blog is one of the biggest strengths you have as an expert in your field of industry. If the thought of producing yet another post makes you feel sick, perhaps it’s time to do something differently.
How do you make your blog stand out?
Please share your views in the comments below.